Oberoi reveals a deliberate strategy of prioritizing high down-payment, quality sales over volume metrics, explicitly rejecting industry practices of taking minimal payments upfront. The company could achieve Rs.10,000 crores in sales but chooses sustainable growth over market capture.

“...And a little wiz here, and there, there are cancelations and all that happen. So for us, we are very clear, we are not averse to volumes obviously, I would love to go to Rs.10,000 crores tomorrow, but I want them to be backed by the money that we ask or demand. So those things are very important for us, and profitability is very important for us. And this is how we want to grow and then..”

— Vikas Oberoi (Chairman and Managing Director)

“Management expresses genuine surprise at Sky City Mall's organic demand surge without any marketing spend, with retailers now "running after us" for deals.”

“I feel we will have a decent critical mass by June, and that is when we will really start monitoring all this. But the social media impact has been tremendous, unheard of, and the demand from retailers has like shot up like how, now they are running after us for them to close these deals. So, it's really been a revelation and we ourselves are surprised with the potential that location has.”

— Vikas Oberoi (Chairman and Managing Director)

“Oberoi identifies the transformation of Three Sixty West from a real estate product into a "community" and "cult product" where buyer demand is driven by existing residents rather than just project features.”

“So, the good thing about Three Sixty West is that today it's become a community. It's no more just a fancy, good, well designed, well executed project. Today you have people living in there, and that's the game changer I feel really people don't understand that, but I clearly see the power of that project is not what we built.”

— Vikas Oberoi (Chairman and Managing Director)

Management reveals their internal ambition to replicate Goregaon's transformation in Thane, where they successfully created premium pricing through location development.

“I would say the infrastructure of Thane is like really getting transformed, with the way the metro and all of that is working, roads have always been immaculate in Thane. So given all that, I feel Thane looks very promising, we are there for the long run there is no doubt about that, you've seen how we have made a location out of every project that we put, whether it's a 25 acre or 100 acre.”

— Vikas Oberoi (Chairman and Managing Director)

“Oberoi acknowledges operating in an "inflationary economy with many uncertainties" while maintaining confidence in India's macro positioning.”

“...our positioning in the world has only continued to improve. So I feel that, India will net, net be a beneficiary to whatever happens and if you really see the amount of export we do, if you really see the dependency India has on other countries, barring oil is very little, we are an inward economy when we very smartly outplayed everybody now.”

— Vikas Oberoi (Chairman and Managing Director)

Management explicitly refuses to provide sales guidance, citing market sensitivity to promoter statements and execution risks.

“Murtuza, much that I would love to I somehow don't feel comfortable, because whenever a promoter says something, the markets take it really seriously. And, there are many a slip between the lip and the sip.”

— Vikas Oberoi (Chairman and Managing Director)